Recently, McDonald's made headlines with a new menu item, the Grimace Shake, characterized by its vibrant purple hue. This shake has taken TikTok by storm, with Gen Z users infatuated with consuming the shake and theatrically pretending to meet their demise in increasingly amusing manners.
To my slight chagrin, I must confess I've developed a fondness for these videos, despite not being an avid user of TikTok, likely due to age. My younger siblings, who are both significantly younger than me, are perennial TikTok enthusiasts.
I was only made aware of these videos when the Grimace Shake began trending on Twitter. I'll admit, my recent visit to McDonald's was spurred by a touch of curiosity to try this trending shake for myself.
Thus, I decided to delve into the Grimace Shake trend, curious to see what all the fuss was about. I was totally unprepared for the content I was about to engage with and, quite honestly, I found myself entranced for approximately an hour.
As with many viral TikTok phenomena, its inception is a mystery. The central concept, however, is that the Grimace Shake leads to people's demises. The manner of these imaginary deaths becomes progressively more gruesome and unsettling as each individual strives to surpass their predecessor.
Here are some examples:
the grimace shake is causing irreversible damage to society. pic.twitter.com/K6oTcsbDao
— INTUITION (@ItsIntuition) June 25, 2023
McDonald getting all the free promo because of videos like this is really funny… but now I want a grimace shake too. pic.twitter.com/v5OaRqTiSZ
— Zeronini (@Zeronini) June 25, 2023
McDonald's is now receiving thousands of hours of unpaid publicity through these TikTok videos. And, if I'm entirely truthful, the curiosity to try a Grimace Shake is now quite compelling for me.
It's said to be the first novel shake flavor McDonald's has introduced in half a decade. Comprising a blend of berry and vanilla ice cream, it has a hint of a fruity taste.
That aligns with my expectations, as a purple Grimace Shake naturally evokes berry flavors. But I am inclined to form my own opinion through firsthand experience. So, it seems a visit to McDonald's is on the horizon.
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