PepsiCo and bespoke alcohol creator Empirical have joined forces to unveil a novel spirit that mimics the taste of a Doritos nacho cheese chip.
Empirical's website describes the Empirical x Doritos Nacho Cheese Vacuum Distilled Spirit as embodying "all the indulgent flavors of your favorite Nacho Cheese in liquid form."
This unique drink will be available for pre-order starting Wednesday, representing a creative marketing strategy targeting Doritos enthusiasts. This launch is a first, offering a spirit that completely revolves around the essence of a Doritos product. Set to be released next month, it will be accessible online and in selected stores across New York and California. Priced at $65, each bottle contains 750ml of this innovative beverage.
Collaborations like this have happened before.
Back in 2022, Kellogg Co. teamed up with Sugarlands Distilling Co. to bring to market an alcoholic Egg Nog variant. The creation, named "Eggo Nog Appalachian Sippin' Cream," was a rum-infused liqueur flavored with cinnamon and nutmeg.
In that same period, Arby's introduced a smoked bourbon beverage that echoed the taste of its Smoked Brisket sandwich. Preceding this, a year earlier, the company joined forces with another partner to produce a Crinkle Fry Vodka, designed to replicate the taste of its iconic curly and crinkle fries.
Trending Political News
Legendary Country Singer Announcers Surprise Retirement: 'So Grateful'
Country music icon Lee Greenwood has announced plans to retire following a career spanning over four decades.
Greenwood, a Grammy award-winning singer best known for his hit song "God Bless the U.S.A.," revealed his retirement plans at the conclusion of his 2024 tour. He made this announcement during an interview on a podcast with 17-year-old Brilyn Hollyhand, a co-chair of the youth advisory council for the Republican National Committee (RNC).
Golf Influencer Addresses Backlash After Sharing Photos Wearing Next to Nothing
Golf influencer Paige Spiranac expressed surprise on social media about the strong reactions to one of her recent outfits.
She shared a photo on Instagram and X, posing on a golf course green near a flag stick. In the image, she's dressed in a white collared shirt and shorts, an outfit that sparked significant online debate. The Instagram post attracted over 3,300 comments, many of which showed disapproval of her choice of attire.
Arizona Man in Critical Condition After Box Explodes in National Retail Chain
An individual in Arizona is battling for survival following a severe injury caused by the explosion of an electrical box at a Home Depot. Phoenix firefighters were called to the scene of the incident at the well-known home improvement store around 10 a.m. on Tuesday.
Video from FOX 10 captured the arrival of first responders at the store, where they started evaluating the emergency situation.
Megyn Kelly Sends a Strong Message to Pro-Palestine Americans
Conservative commentator Megyn Kelly criticized pro-Palestine activists for their protests and disruptive behavior, urging them to leave if they were against America. During an episode of Sirius XM’s “The Megyn Kelly Show,” Kelly addressed two major protests from the weekend, with a particular focus on New York City. She provided commentary on videos from the city's protests, claiming that the activists' actions were antisemitic.
“I’m sorry, but you have to mock these people. Like who sits around, ‘We got to come up with just the perfect rhyme so that we can condemn the Jews and call for them to die … Remember the moron high schooler who had to write his two-liner down on a placard so that he could remember it? He was reading his little [book]. We’re not dealing with the smartest crowd. That’s the truth,” Kelly stated.
Major National Pharmacy Chain Files for Bankruptcy, Appoints News Leadership
Rite Aid Corp. declared Chapter 11 bankruptcy on Sunday, introducing new leadership as the pharmacy chain faces legal challenges over its alleged role in the opioid epidemic.
In a press release, the company announced its voluntary decision to undergo a court-monitored bankruptcy procedure, aiming to lower debt, enhance financial agility, and prioritize certain strategies. These strategies include potentially selling Elixir Solutions, quickly deciding the future of several stores, and addressing legal issues fairly.
CVS Makes Life for Thieves Much More Difficult With Innovative Idea
An individual in Arizona is battling for survival following a severe injury caused by the explosion of an electrical box at a Home Depot. Phoenix firefighters were called to the scene of the incident at the well-known home improvement store around 10 a.m. on Tuesday.
Video from FOX 10 captured the arrival of first responders at the store, where they started evaluating the emergency situation.