Coors for Clutter: Coors Light Will Trade Free Beer for ‘Quarantine Clutter’

Do you fancy beer? Do you have clutter from the last year from being stuck in quarantine? If you answered yes to those questions, boy do I have news for you!

The Coors Light beer company is now offering to take that clutter off your hands in exchange for free booze.

Fox News reports:

The beer brand’s Chicago-based owner, Molson Coors Beverage Company, is offering up to 60 beers in exchange for unwanted "quarantine clutter" that it promised to donate to charity.

The brewer said it was motivated by Americans’ stress and shopping habits over the past year during the coronavirus pandemic, pointing to a WalletHub study from last April that found 43% of Americans had done some "comfort buying" while in social isolation.

"People bought a whole bunch of stuff to help them chill out throughout the pandemic," Marcelo Pascoa, vice president of marketing at Molson Coors, said. “We’ve all bought more bread makers, ring lights and tie-dye kits than we know what to do with. And a year later, you don’t need a bunch of stuff to chill."

I don’t know about you, but I did my fair shared of online shopping while stuck inside my house! Where do I sign up??

Here’s how it works: On Saturday, March 20, Coors Light will accept donations of unwanted stuff at The Battery in Atlanta and Allegiant Stadium in Paradise, Nevada,from 1-5 p.m. local time.

The brewery will weigh the items each person brings, and send them on their way with rebates for packs of Coors Light determined by the total weight. Those who donate 1-10 lbs. will get a 12-pack of Coors Light bottles or cans; donations of 10.1-20 lbs. can be exchanged for a 30-pack; donations of 20.1 lbs. or more will be met with two 30-packs.

Coors noted that they will be giving the donations they receive to local charities.

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